Unilever sells Sanex and acquires the laundry brands of Colgate-Palmolive in Colombia

Unilever also announced today that it has entered into a binding agreement to acquire Colgate-Palmolive’s laundry detergent brands in Colombia for US$215m. This transaction is subject to regulatory approval and the completion of the Sanex disposal to Colgate-Palmolive.

Michael Polk, Unilever’s President Categories, said: “We are pleased to be divesting Sanex in what we consider to be a very attractive deal for Unilever. At the same time, we are delighted to be adding the Fab, Lavomatic and Vel brands to our portfolio in Colombia. This acquisition will significantly enhance our position in one of the larger detergents markets in Latin America, bringing critical mass to our Colombian business, enhancing our laundry portfolio in the region and further increasing our presence in the fast-growing emerging markets.” Read Article