Brazil’s purchase of Chiquita, impact on Ecuador

Posted on November 3, 2014 • Filed under: Agriculture, Brazil, China, Ecuador reported China’s great interest in Ecuadorian bananas, the market growth in the United States and Guatemala’s imminent position as the second largest exporter were just some of the issues discussed.

But the issue that recently rocked the banana sector has been Chiquita’s acquisition by the Brazilian companies Cutrale and Safra.

“It could be a threat in the future if they plan on boosting Brazil’s banana production, because Brazilians are aggressive traders, but they do not have adequate fruit and I doubt they have the ideal soil and necessary work conditions,” said Ledesma.

The Prata, Brazil’s own variety, represents 50% of the bananas consumed in the Brazilian market. Read Article

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